Nigerian singer Skales has warned against the growing culture of beef and rivalry in the Nigerian music industry, saying it could eventually lead to loss of lives.

In a post on X, the singer urged artistes and fans to stop promoting hostility, stressing that love and respect were better than hate.

“One day all this beef that y’all are promoting will cause the loss of lives in this Nigerian music industry,” he wrote.

“Please y’all better stop before it’s too late. Love is cheaper than hate, so is respect.”

Skales also opened up about his own experiences in the industry, saying he had been betrayed and lied about by people he believed were on the same team with him.

He claimed some people spread different narratives about him after gaining the spotlight and attempted to downplay his achievements.

“In this industry I was betrayed, lied upon, called a jealous person. People that I thought we were on the same team told many lies about me because they got the spotlight and sold different agendas,” he wrote.

Despite the challenges, Skales said he has remained relevant nearly two decades into his career and credited God and his mother for helping him through difficult periods.